Svetlana Sterlin
Bio
Svetlana Sterlin is based in Brisbane, Australia, where she writes prose, poetry, and screenplays. The founding editor of swim meet lit mag, she also edits with Voiceworks.
More from Svetlana: https://linktr.ee/svetlanasterlin
Stories (134/0)
21st Century Popular Culture
Market Culture and Singapore's Hyperreality In 2017, my parents and I traveled to Singapore. Everywhere I looked, I was amazed by the city’s hyperreality. The amount of advertising was astronomical compared to any other place I’d ever visited, which added to the sense of artificiality and illusion. Inside every bus, subway cart, gondola lift, bathroom stall, on every park bench and billboard was some form of advertisement. Now, Brisbane isn’t far behind. We can’t listen to the radio, access online streaming services, or open our phones or laptops without exposing ourselves to marketing. Furthermore, advertising now appears on social media platforms, search engines, and apps and programs that we have already downloaded, asking us to pay more money to a brand we already support.
By Svetlana Sterlin4 years ago in Geeks