WHY DOES IT TAKE SO LONG FOR INNOVATION TO OCCUR?
Innovation often springs from reimagining existing methods to create new and exciting products. In the personal care industry, the electric toothbrush, exemplified by the Philips Sonicare, has set a high standard for oral hygiene since its initial release in 1992. With advanced cleaning technology and user-friendly design, it has undergone numerous updates over the years. This same technology inspired the development of electric facial cleansing brushes. Products like the FOREO Luna 3, which began selling in June 2019, offer deep cleaning, exfoliation, and facial massage. By adapting the meticulous cleaning principles of electric toothbrushes to skincare, a new genre of personal care tools emerged, promising users a spa-like experience at home. This transition from oral hygiene to skincare highlights the potential of existing technologies to enhance various aspects of personal care.
