100,000 units sold in 3 hours! This is CMF Phone's new milestone

CMF Phone's new milestone

CMF is a sub-brand of Nothing, which was created for affordable accessories last year. This year, the company has extended its sub-category even further by launching a new smartphone for budget-conscious consumers. The CMF Phone (1) was launched this Monday and went on sale on Friday, July 12, and the speed of sales set a new record.

The company turned to X to share how the CMF Phone (1) left the Nothing Phone (2a) behind. The speed with which it sold 100,000 units of the new smartphone is impressive and from what has been shared, there is happily a new sales record that the company achieved in just three hours, stating.

The CMF Phone (1) managed to match the sales target of the Nothing Phone (2a), but the sales speed was almost eight times faster. This shows how this is a product designed to be well received based on the value of this very important segment for brands.

CMF by Nothing has shown that devices with an elegant, modern design and high quality manufacturing are not exclusive to the premium segment.Here are our first impressions of the new CMF Phone 1, which costs just over 200 euros.

In terms of features, the CMF Phone

Design and Build:

• Sleek and minimalist design with an aluminum frame and glass front and back panels.
• Available in multiple colors: Black, White, and a limited-edition Neon Green.
• Dimensions: 160.8 x 75.4 x 8.1 mm, Weight: 194g.

Display:

• 6.7-inch AMOLED display with a 120Hz refresh rate for smooth scrolling and gameplay.
• Resolution: 1080 x 2400 pixels, offering vibrant colors and sharp details.
• Corning Gorilla Glass protection.

Performance:

• Powered by the Snapdragon 870 chipset for fast and efficient performance.
• Available in 8GB and 12GB RAM variants with 128GB and 256GB internal storage options.
• Runs on Nothing OS based on Android 13, providing a near-stock Android experience with unique features.

Camera System:

• Triple rear camera setup:
• Main Camera: 50MP with Optical Image Stabilization (OIS)
• Ultra-wide Camera: 12MP with a 120-degree field of view
• Macro Camera: 5MP for close-up shots
• Front Camera: 16MP for clear and detailed selfies.
• Capable of recording 4K video at 30fps and 1080p video at 60fps.

Battery and Charging:

• 4500mAh battery providing all-day battery life.
• Supports 33W fast charging, 15W wireless charging, and reverse wireless charging.

Additional Features:

• In-display fingerprint sensor for quick and secure unlocking.
• Stereo speakers for an immersive audio experience.
• IP68 water and dust resistance.
• Dual SIM support with 5G connectivity.
• USB Type-C port for charging and data transfer.
• Supports Bluetooth 5.2, NFC, and Wi-Fi 6.

Packaging and Accessories:

• Eco-friendly packaging with a minimalistic design.
• Includes a USB-C cable, 33W charger, SIM ejector tool, and a protective case.

The CMF Phone by Nothing combines cutting-edge technology with a sleek and minimalist design, offering a premium experience at an accessible price.

100 mil smartphones Nada em 3 horas!

The co-founder of Nothing, Akis Evengeldis, expressed her opinion on the incredible success. Sharing how the market's reception to the new product was so welcoming, she showed confidence in the company's focus on bringing a comprehensive experience to consumers.

He revealed that sales are never the end goal, but rather the result of creating excellent products that are appreciated by users. The brand could be more grateful for the reception from the market and for achieving this record result on the first day of sales.

The phone has a low price and a modular design, which allows users to change covers and add other accessories. This will add a personalized element to budget smartphones. The CMF Phone (1) was announced at 10 a.m., and the impressive sales time recorded may not include potential sales for some important markets, such as the USA, as it is too early.